It allows the everyday user to upload their videos for all to see and enjoy, as well as giving them a way to make money if they choose to become a YouTube partner. You can find out more info about the YouTube Partner Program here.
It also allows for users to have a podcast or vlog (video blog) which are becoming more common. One well known vlog is BFvsGF hosted by Jesse and his girlfriend Jeana, as well as their vlog Jesse and Jeana also have the YouTube channel PrankvsPrank where they post videos of pranks they pull on each other.
YouTube has also turned people that were unknown to the world famous, here is a few of them according to monetizepros.com.
The 1st one everyone should know is Justin Bieber.
While searching for videos of a different singer, Scooter Braun, a former marketing executive of So So Def, clicked on one of Bieber's 2007 videos by accident. Impressed, Braun tracked down the theater Bieber was performing in, located Bieber's school, and finally contacted Mallette, who was reluctant because of Braun's Judaism. She remembered praying, "God, I gave him to you. You could send me a Christian man, a Christian label!" and "God, you don't want this Jewish kid to be Justin's man, do you?" However, church elders convinced her to let Bieber go with Braun. At 13, Bieber went to Atlanta, Georgia, with Braun to record demo tapes. Bieber began signing for Usher one week later. (For the rest of the article you can read it here.
Here is his cover of Chris Brown's "With You” the video that made him famous.
Another young artist that became famous thanks to YouTube is Carly Rae Jepsen with “Call Me Maybe”
Although Carly finished third on Canadian Idol, it was not till Justin Bieber Tweeted that “Call Me Maybe” was “possibly the catchiest song I’ve ever heard.” That got her well know.
The last one I am going to share with you is not on the list, but they are one of my favorites. The Peterson Brothers have become famous with their agriculture-focused parodies of popular hit songs.
(https://www.youtube.com/user/ThePetersonFarmBros)
Farmer Style (Gangnam Style Parody) has hit over 15.5 million views since it was posted in 2012.
There are many reasons why YouTube is a great tool, I have listed 3 reasons above. Feel free to leave a comment with a reason you think YouTube makes for a great tool when it comes to the world of videos.
***Disclaimer this blog post was made for a school project and is also posted at http://algonquincollegesocialmedia.wordpress.com/2014/11/17/youtube-com0011-blog-post-1/
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